In my university packaging module, I gained hands-on experience in designing event takeaways. I explored various print finishing techniques to create a visually stunning and functional product.
As part of my university project, I designed a hypothetical take-away kit for UX Fest, an online conference hosted by UX London. Inspired by the challenges of engaging attendees in a virtual format, this concept aims to bridge the gap between the physical and digital experience.
The kit aims to enhance the virtual experience by providing attendees with physical items to foster community and productivity. It includes branded merchandise like hoodies and mugs, snacks, a fidget cube, and stationery. This project allowed me to explore the intersection of physical and digital experiences,
and to consider how design can enhance remote events.
and to consider how design can enhance remote events.
Considering that many attendees will likely be in dimly lit spaces, the box is designed to glow in the dark. This unique feature, along with the incorporation of luminous greens, evokes the feeling of late-night coding sessions. A new colour has been added to the palette to further enhance the digital aesthetic.
The takeaway comes in a customised mailer and is a folder style box with a magnetised flap to ensure it stays shut. It includes two drawers, the top one containing print deliverables, pens, and a mystery item. The bottom drawer containing your very own UX Fest hoodie. These objects are all secured snugly in a Ethylene-Vinyl Acetate Foam insert, giving an extra luxurious feel.
You will receive a mysterious item that will be useful for your assigned task.
Hoodie included in the box.
Front and back page cover of the UX Fest event book.
Die-lines used to create the box.